Making a Business Case

What’s Driving Your Utility to Consider or to Invest in Energy Efficiency?

Rising fuel costs, growing demand, the increasing costs of power plant construction, mounting environmental concerns, state or municipal mandates in support of energy efficiency and green house gas (GHG) mitigation, the likelihood of federal climate policy…

Likely one or more of these is what brought you here in search of tools and resources to help your utility initiate or expand energy efficiency programs. While energy efficiency has been proven as a cost-effective near term solution for addressing a number of these issues, it's important for you to define your own local drivers and seek out credible facts and figures to help establish why energy efficiency makes sense for your utility and your community; as well as guidance on working through some of the concerns commonly raised by decision makers, like the impact energy efficiency programs will have on the utility's revenues or customers' rates.

Whether you need to convince policy makers, the board, utility executives, or the community of the case for energy efficiency, the hard data and strategies presented here will help you develop talking points that match your utility's needs and goals.